What is MOTO?

MOTO stands for Mail Order Telephone Order. This is the part of your professional ecommerce solution that allows you to take orders over the phone or via the mail using the same back end system as your website uses. This integration simplifies your accounting and reporting as orders are held together in the system.

Customers can often require a certain amount of hand holding and support, especially when using a new shop or if its their first internet purchase. Customers also get things wrong when filling in forms. For this reason the MOTO module gives you the option of channeling these nervous customers back into your business rather than allowing them to merely navigate away from your site. Of course this module goes hand in had with using the website design to emphasise contact numbers and the option to phone in.

Combining a MOTO module with a super-user support module (which Advansys can develop to extend the usefulness of the MOTO module) allow your customer service agents to give that helping hand to a customer who has not completed an order or who has made a mistake with a form and now cannot proceed, but still wishes to. This functionality makes it possible for you to pick up a partial order and move it through to completion, making sure that the customer receives their items and the knowledge and confidence to continue online shopping, most likely with your site now added to their favourites menu!